THE PACRE PITCH

the thing about a pacre is it isn't automatic ... you have to play it ... take your time ... I think ninety seconds may be too fast ... do your homework first ... read it up and down ... get the pitch right ... you want to make it sell ... get the pitch right ... it has at least something to say ... what the something is try to get it right ... the thing to remember about the pacre it doesn't last long ... play it while you can ... the pacre doesn't last long and then it's over ... it doesn't linger ... saw it yesterday but it was gone before tomorrow ... heard it just around the corner ... can't remember a thing it said ... the pacre is the child of the age ... it knows it's running short on time ... let it play while you can ... play it with some kind of devotion ... give it some care ... give it some respect ... remember it's an orphan ... a last survivor ... for any one pacre there never is another ... think of it this way ... a pacre should be light and shouldn't be demanding ... it shouldn't take itself too seriously ... it should sing but it's just a little aria ... it should be clear like the first or last note of a trumpet ... it should drive like the beat of a drum ... and when it's done ask yourself is it true